1. All topics
  2. Creative
  3. Graphic Design
  4. Print Production
Learning Package Design Preview

Learning Package Design

With Gerardo Herrera Liked by 1,413 users
Duration: 1h 9m Skill level: Beginner Released: 6/9/2017

Start my 1-month free trial Buy for my team

Course details

Package design plays a crucial role in the development of a brand's identity. In this course, learn how to approach a package design project, and create a memorable design that accurately reflects your brand and stands out from the competition. Gerardo Herrera explains the basic roles of packaging, and goes into what makes a successful package. He also dives into branding and package format, discussing how to understand the competition, choose a form that communicates your brand, determine if you should use stock packages or go the custom route, and find the right packaging vendor for your needs. From there, he gets into the details of package design, discussing elements such as color, typography, and texture, and how they contribute to delivering positive shelf impact for your brand.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

4.7 out of 5

265 ratings
  • 5 star
    Current value: 214 81%
  • 4 star
    Current value: 40 15%
  • 3 star
    Current value: 8 3%
  • 2 star
    Current value: 0 0%
  • 1 star
    Current value: 3 1%
  • Menahil Zulfiqar Menahil Zulfiqar

    Menahil Zulfiqar

    Graphic Designer | Expertise in Canva Pro | Logo design | Social media content creator | Youtube Thumbnails | Flyers | Infographics | Portfolio |…

    5/5 March 3, 2024
    Too good
    Helpful · Report
  • Adamya Sharma Adamya Sharma

    Adamya Sharma

    Packaging Procurement Specialist||Smoor Chocolates ||EX-TMS GLOBAL (DS Smith)||EX- Bliss Chocolates India Pvt. Ltd. | PGDP - IIP Mumbai | Ex -…

    5/5 October 14, 2023
    The content is pretty simple & well organized with perfect examples.
    Helpful · Report

Contents

What’s included

  • Test your knowledge 3 quizzes
  • Learn on the go Access on tablet and phone

Download courses

Use your iOS or Android LinkedIn Learning app, and watch courses on your mobile device without an internet connection.

Download on the App Store Get it on Google Play