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Design Thinking: Venture Design Preview

Design Thinking: Venture Design

With Ethan Imboden and frog Liked by 5,264 users
Duration: 1h 3m Skill level: Intermediate Released: 12/6/2016

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Course details

Venture design is a lean approach to human-centered design, optimized for the creation of new businesses—building them rapidly and efficiently from zero to launch. In this course, discover the many advantages that this design approach brings to entrepreneurial efforts, both within startups and major multinationals. Join Ethan Imboden, VP of creative at frog, a global design and strategy firm, as he lays out the key principles of venture design. See these principles in action with real-world case studies from frog's work with both early-stage companies and Fortune 500 leaders. By the end of this course, you'll have a simple framework for understanding where to focus innovation efforts, and how to structure these efforts for the highest likelihood of success.

Skills you’ll gain

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Sample certificate

Certificate of Completion

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Meet the instructors

Learner reviews

4.6 out of 5

337 ratings
  • 5 star
    Current value: 253 75%
  • 4 star
    Current value: 58 17%
  • 3 star
    Current value: 17 5%
  • 2 star
    Current value: 5 1%
  • 1 star
    Current value: 4 1%
  • Eckhart Beatty Eckhart Beatty

    Eckhart Beatty

    Writer & Business Innovator, Beatty Communications / Environmental / Technical Writing, Marketing Communications

    4/5 September 27, 2024
    Challenging for beginners.
    Helpful · Report
  • Gabriele Orrico Gabriele Orrico

    Gabriele Orrico

    Sr Consultant | Exec MBA (Hons) | Corporate Academy Co-Founder | Guest Lecturer | Strategic Thinker | Innovation Strategy Doer | Gen AI Enthusiast

    5/5 June 28, 2024
    The interpretation of the S-Curve adoption is nothing but amazing! Moreover, I couldn't agree more with the Principles of Venture Design!
    Helpful · Report
  • Nony Morales Nony Morales

    Nony Morales

    Finance & Accounting Manager at Abudawood Al Saffar Company

    3/5 March 25, 2024
    Something you already know but outlined in an orderly and clearer manner. Really engaging.
    Helpful · Report

Contents

What’s included

  • Practice while you learn 1 exercise file
  • Learn on the go Access on tablet and phone

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