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SEO Foundations Preview

SEO Foundations

With David Booth Liked by 6,565 users
Duration: 1h 41m Skill level: Beginner Released: 5/5/2022

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Course details

Modern consumers navigate the world through search. From laptops, smartphones, tablets, and more, they search the wild and wondrous internet for the products and services they need. By mastering and leveraging the fundamentals of search engine optimization (SEO), you can ensure that your business pops up in these all-important search results. Join instructor David Booth as he covers how to make improvements that boost your website's visibility on search engines, attracting the right kind of traffic to the right pages on your site.

Explore the basics of SEO, including how to read a results page and see how rankings affect businesses large and small. Discover how to implement foundational optimization strategies and techniques, including how to conduct keyword research, build internal and external links, optimize your pages and content, measure your successes and progress, and plan for a long-term SEO strategy. Additionally, learn specific SEO tips for ecommerce, local search, and mobile audiences to expand your reach.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

4.8 out of 5

8,455 ratings
  • 5 star
    Current value: 6,801 80%
  • 4 star
    Current value: 1,362 16%
  • 3 star
    Current value: 237 3%
  • 2 star
    Current value: 23 <1%
  • 1 star
    Current value: 32 <1%
  • Joyce Ethridge Joyce Ethridge

    Joyce Ethridge

    Results-Driven Content Marketing Strategist | Writer | Messaging & Storytelling | Digital Marketing | Customer Nurture | Blog Development | Internal…

    5/5 March 26, 2025
    I would recommend it.
    Helpful · Report
  • Yong Ching Feng Yong Ching Feng

    Yong Ching Feng

    Asst Manager at A*STAR Singapore Immunology Network (SIgN)

    3/5 March 25, 2025
    nil
    Helpful · Report
  • Robert O'Leary Robert O'Leary

    Robert O'Leary

    Technical Writer Available for Work

    5/5 March 24, 2025
    Lots of good information that I thought I knew but didn't. Also, it shows the backend of webpages without scaring away the non-programmers
    Helpful · Report

Contents

What’s included

  • Practice while you learn 2 exercise files
  • Test your knowledge 5 quizzes
  • Learn on the go Access on tablet and phone
  • Stay up to date Continuing Education Units

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