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Learning Google Tag Manager Preview

Learning Google Tag Manager

With Corey Koberg Liked by 189 users
Duration: 1h 34m Skill level: Beginner Released: 6/17/2024

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Course details

Google Tag Manager is a hugely popular technology that allows marketers to easily manage all their website and app tags from one central tool. This, in turn, frees marketers from their dependency on IT or web development departments—when they want to add or alter a snippet of analytics or tracking code, they can do it themselves by adding it to the existing tag container. This course shows marketers how to effectively leverage Google Tag Manager. Discover how to best work with accounts and containers, leverage the Google Analytics built-in tags, work with control versions and user access, create custom variables and JavaScript, fire Google Analytics events using triggers, and more. Plus, discover crucial time-saving best practices that will help you avoid many common mistakes.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

4.7 out of 5

206 ratings
  • 5 star
    Current value: 167 81%
  • 4 star
    Current value: 29 14%
  • 3 star
    Current value: 8 4%
  • 2 star
    Current value: 1 <1%
  • 1 star
    Current value: 1 <1%
  • Md. Sumon Ahmed Md. Sumon Ahmed

    Md. Sumon Ahmed

    Helping Brands Maximize Growth with Data-Driven Ads, Advanced Analytics & High-Converting Strategies | 1500+ Setups | Trusted by 300+ Advertisers |…

    5/5 March 22, 2025
    Thank you so much.
    Helpful · Report
  • Md. Emamul Hassan Md. Emamul Hassan

    Md. Emamul Hassan

    Brand Manager | Brand Strategy & Digital Marketing | Data Driven Marketing | Consumer Insights | Meta, Google certified Marketer| Ex- Square…

    4/5 January 30, 2025
    Helpful
    Helpful · Report
  • Handan Ket Handan Ket

    Handan Ket

    Sr. Performance Marketing Specialist / Individual Contributor / Quality Management / A lifelong Learner

    5/5 November 9, 2024
    I really like that. It's so easy to understand
    Helpful · Report

Contents

What’s included

  • Test your knowledge 8 quizzes
  • Learn on the go Access on tablet and phone

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