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Content Marketing Foundations Preview

Content Marketing Foundations

With Brian Honigman Liked by 6,021 users
Duration: 53m Skill level: Beginner Released: 1/21/2020

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Course details

A well-crafted content marketing strategy can greatly increase visibility of your brand, help build credibility, and create an enduring relationship with your audience. Expert marketing consultant Brian Honigman explains content marketing concepts and benefits, then explores a step-by-step approach for organizations of all sizes to succeed with this strategic marketing approach. Brian covers how to create a content plan, choose content types, and develop an editorial calendar. He then explores how to write, edit, and design content, as well as how to choose the right mix of content and curate it for maximum impact.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

4.7 out of 5

3,429 ratings
  • 5 star
    Current value: 2,703 79%
  • 4 star
    Current value: 587 17%
  • 3 star
    Current value: 107 3%
  • 2 star
    Current value: 18 <1%
  • 1 star
    Current value: 14 <1%
  • Imteaz Chowdhury Imteaz Chowdhury

    Imteaz Chowdhury

    SEO, Content, and Social Media Expert Driving Online Growth.

    5/5 March 20, 2025
    A Game-Changer Content Strategy!
    Helpful · Report
  • Isabela Boanta Isabela Boanta

    Isabela Boanta

    We create our own reality ❤️ Professional passionate about bridging global markets and cultures

    5/5 March 13, 2025
    Amazing instructor
    Helpful · Report
  • Olayemi Olakitan Olayemi Olakitan

    Olayemi Olakitan

    Journalist, Writer, Content Developer @ New Telegraph Newspaper | SEO

    5/5 February 19, 2025
    I recommend this course to all content professionals and digital marketing specialists. Its a step forward in the game.
    Helpful · Report

Contents

What’s included

  • Practice while you learn 1 exercise file
  • Test your knowledge 8 quizzes
  • Learn on the go Access on tablet and phone

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